The northern region of Bangladesh is not well-connected largely with the urban labour markets of the capital city and has the lowest participation rate in the labour market. Bringing employment growth and entrepreneurial creation to this area, MF (MOMODa FOUNDATION) intend to give emphasis, especially to female candidates, who have few job opportunities, particularly in rural areas, given patriarchal social norms, and family obligations that hinder active labour force participation.
MOMODa thinks an online freelancing platform can
enable many females to enter entrepreneurship, with the freedom to work from
home and access global clients to earn a competitive wage.
In this sense, a six months long training program (three months of training programs and internship) on graphics design only for females is being conducted by the MF in collaboration with the Sarah Institute of E-Generation, a renowned IT training institute in northern Bangladesh, under the supervision of researchers from Oxford University and Florida International University to learn more about the experience of individuals who have had training in freelancing or graphics design skills.
Females of rural areas with minimum educational qualification of SSC or equivalent are
targeted in this project to finance the relatively high initial cost of an
online freelancing training program, using different microfinance contract
structures that we randomly assigned. Following this wave (36 female participants
in 1st phase), in this project considers an innovative new microfinance
product, based on the principles of equity financing, in which promising
potential entrepreneurs in Bangladesh are provided with capital, training and
mentorship to help them become online freelancers.
MOMODa feels confident now implementing this
exploratory project, given the previous experience and strong local partner.
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